Dressing for success requires understanding why your appearance matters and then using that information to best market yourself as a candidate. As part 1 of our 4 part guide we will publish how to be prepared for that important interview.
Why should it matter what I wear?
A common question asked by job candidates is: “Why does it matter what I wear to an interview?”
Like it or not, empirical studies show that interviewers make decisions about candidates quickly. While your Gild Certifications help interviewers to understand your job performance potential, the first subjective impression you make in-person often begins with how you look.
Professional and fastidious self-presentation matters because it will position you as a candidate that is:
- Respectful of the interviewer
- Interested in the job
- Attentive to detail
- Confident
- Presentable to clients
- Professional in demeanor and approach
- Possessing high self-esteem
Behavioral studies also indicate the tremendous power of the theory of reciprocity in sales. In its simplest form, if someone gives you something of value for free you will be inclined to give him or her something. You may say – “But I am not selling anything!” Oh but you are, you are selling your most precious commodity – yourself.
By making the effort to properly present yourself you indicate that you respect and value the time of the interviewer. He or she will be inclined to reciprocate with more time and respect for you.
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